Reducing demand for pangolin scales in Traditional Chinese Medicine
Key Facts
FUNDING SCHEME Evidence
VALUE £99,995
WHERE China
Summary
The current major threat to all eight pangolin species is illegal poaching to feed demand for pangolins scales primarily used in Traditional Chinese Medicine (TCM). This project will develop a rigorous evidence base on consumer behaviour in southern China, a major end market for pangolin scales. The evidence collected through this project will inform the design of a series of experimental behaviour change interventions employing the latest behavioural science methods.
Over 600 arrests and more than 500 convictions in wildlife crime since 2017, alongside a decline in ivory trafficking cases and an increase in elephant and rhino populations.
